Question:
Why is my Site Banned?
Answer:
Here are Google's webmaster guidelines. They can be found here Google Quality Guidelines.
Quality Guidelines - Basic principles:
- Make pages for users, not for search engines. Don't deceive your users, or present different content to search engines than you display to users.
- Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"
- Don't participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your own ranking may be affected adversely by those links.
- Don't use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our terms of service. Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google.
Quality Guidelines - Specific recommendations:
- Avoid hidden text or hidden links.
- Don't employ cloaking or sneaky redirects.
- Don't send automated queries to Google.
- Don't load pages with irrelevant words.
- Don't create multiple pages, subdomains, or domains with substantially duplicate content.
- Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.
Here are Yahoo's webmaster guidelines. They can be found here Yahoo Quality Guidlines.
- Pages that harm accuracy, diversity or relevance of search results
- Pages dedicated to directing the user to another page
- Pages that have substantially the same content as other pages
- Sites with numerous, unnecessary virtual hostnames
- Pages in great quantity, automatically generated or of little value
- Pages using methods to artificially inflate search engine ranking
- The use of text that is hidden from the user
- Pages that give the search engine different content than what the end-user sees
- Excessively cross-linking sites to inflate a site's apparent popularity
- Pages built primarily for the search engines
- Misuse of competitor names
- Multiple sites offering the same content
- Pages that use excessive pop-ups, interfering with user navigation
- Pages that seem deceptive, fraudulent or provide a poor user experience
Here are MSN's webmaster guidelines. They can be found here MSN Quality Guidlines.
- Loading pages with irrelevant words in an attempt to increase a page's keyword density. This includes stuffing ALT tags that users are unlikely to view.
- Using hidden text or links. You should use only text and links that are visible to users.
- Using techniques to artificially increase the number of links to your page, such as link farms.
SEO - Search Engine Optimization Main
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